Founded in 2018, Cyclops Marine brings together wireless load sensing and sailing expertise with the aim of being the industry standard in load sensing for marine applications.

In the past load sensing has only been available to race teams and super-yachts, with our technology sensors are easy to install, can be used on any boat, and provide useful information that is easily understood by all – bringing America’s Cup technology to everyone.

Our foundations were laid at Cambridge University, home to some of the world’s leading experts in load sensing technology. We have developed our technology working with TEAM INEOS UK, the UK’s America’s Cup team. Our team has grown to include more technical and commercial expertise and some high level sailors. We spend a lot of time speaking to customers, which helps us learn what works well and how to improve.

Our values are encompassed by:

  • Professionalism: Being what we say we are (experts in our field).
  • Helping each other: As a small team, aiming for a high level of communication and connection. 
  • Ownership: Knowing and fulfilling our roles. 
  • Inspiring: Embracing the excitement and fun of our cutting edge technology. 
  • Customer Care Excellence: Find our customers, nurture relationships and care about them.

Meet the Team

Ian ‘Chips’ Howarth


Ian has been in the senior management teams of marine industry businesses for the last 20 years and brings a wealth of experience in global branding and distribution. A retired sailor, ‘Chips’ boasts multiple world championship titles as well as Olympic level coaching.


Edward Colby

CTO & Co-Founder

A whizz with a soldering iron or CAD model, Ed develops and designs our sensors, as well as overseeing setting up production. Ed completed his undergraduate and PhD at Cambridge University, specialising in implantable sensors. Since then he has has worked as a technical advisor to international clients for 20 years and has led the development of technologies and products that have been transformative in their industries.


Tom Pickles

Sales Director

Tom is responsible for new sales and managing the global distribution network of its range of load sensors.
He is a competitive sailor with 15 years’ experience in the marine industry, brings with him a wealth of transferable skills from his previous role, where he managed complex custom projects through the supply of tailored equipment and relationship management.


Joanne Serrano

Office Admin & Finance

Joanne joined in March 2020 to oversee the accounting and office functions. She comes from a background in finance working across a broad range of industries.



Sam Jacklin

Sales Manager

The newest member of the team, Sam has worked in the marine industry for nearly a decade. He brings bags of relevant experience as well as a true passion for sailing. Sam is responsible for territory sales and management of distributor relationships.


Jessica Briand

France OEM Sales

With a wealth of experience in sales, account management and customer care in the marine industry and beyond, Jess lends her considerable talents to support our sales presence in France.


Sam Cray

Operations & Technical Projects

A recent import to the UK from New Zealand, Sam brings technical experience working in the design offices of some of the leading marine industry companies. Sam is responsible for our custom sensor projects and overseeing our external production partners.


Benny Bruce

Marketing Support

Benny has joined us to support with marketing campaigns as we look to grow the business. He is a skilled copywriter with a background in sports marketing and a master’s degree in European Culture & Thought.